Braniff Airlines and designer Alexander Girard

After Harding Lawrence left Continental Airlines in 1965, he contacted advertiser Mary Wells at Wells Rich Greene to create an entire new campaign for his infant airline, Braniff. Wells was able to identity the cause of why air travel was so bland and lost its appeal; she pointed out that stewardesses wore black and made the atmosphere of the cabin itself dull and boring. Wells hired Italian fashion designer, Emilio Pucci to make the new uniforms for the Braniff crew, incorporating fun patterns and colors. Wells went on to hire, Alexandar Girad to design the interior of the air crafts. Girard implemented the use of bright colors, interesting shapes and the use of materials like aluminum. The airline was now a vehicle of color, it's fleet came in a variety of colors including lemon, Orange and turquoise. Terminal Lounges also received the Girard touch. Customers sat on some of the finest works of art created by Girard.


http://www.themodernist.com/terminal2/girard.html

Got Milk?

The Got Milk print ads became one of the more recognized ad campaigns. The ads were implemented in attempts to boast awareness and educate consumers about the health benefits of milk.  Milk processors witnessed a steady decline in milk sales and wanted to fund a campaign solely dedicated to milk, in attempts to raise demand. The Goodby, Silverstein & Partners ad agency was hired on to create the campaign.
The agency decided to market Milk as being a crucial component at certain times; for example, when ingesting sweet foods like cookies or peanut butter sandwiches. The Goodby team created the infamous tag line "got milk?" It was simple and to the point. The print ads pictured sweet treats with a bite taken from it and the tag line read underneath. The ad team wanted to explore and implement the milk deprivation strategy.

http://www.aef.com/on_campus/classroom/case_histories/3000

Marjane Satrapi, director and writer of Persepolis

After viewing the movie, Persepolis, I became increasingly interested in its creator and director Marjane Satrapi. The film is based of the original graphic novel, Persepolis: The story of Childhood. Marjane wished to portray her experiences of being under the Shah’s rule and the cultural shift toward radical religious government.  Persepolis is the first Iranese comic ever published.  After she moved to Paris in 1994, Satrapi found herself constantly relaying childhood stories and memories to her friends but Satrapi became increasingly frustrated with the media’s representation of Iran. Satrapi says that she always found herself justifying her nationality and heritage .After completing university; Satrapi’s classmates encouraged her to write about her childhood memories and stories.  Satrapi was introduced to the style of graphic novels and admired its use of image and text.  Satrapi’s inspiration for writing this book stems from her belief that if we all experienced life in another county we would all hate a little less.  In an interview Satrapi is quoted as saying, “That is why I wanted people in other countries to read Persepolis, to that I grew up just like other children.” 

http://www.randomhouse.com/pantheon/graphicnovels/satrapi2.html