Wednesday, October 27, 2010

Jules Cheret and Cherettes


After watching the documentary in class about Art Nouveau, I became really interested in the influence and works of Jules Cheret. Cheret was born in Paris, France in 1836. Cheret received little to no education. At the age of 13, Cheret began a 3-year apprenticeship under a lithographer.  During 1859-1866, he trained in London. It was there Cheret became interested in British poster design. Cheret was greatly interested in the vivid imagery of Rococo artists like Antoine Watteau and Jean- Honore Fragonard. Cheret perfected the use of single central imagery in his poster compositions and became a major force in advertising. He was commissioned to do several poster ads for cabarets, music halls and theatres. Cheret embraced the female form in a way that hadn’t been done before, the women depicted in the posters were joyous, lively and flamboyant. They adopted the name ‘Cherettes’ and became the most recognizable imagery in Paris during the movement. 




Fashion of the Rococo Period






After talking in class about the Rococo Movement and it’s influence on the Art Nouveau, I wanted to research a little more about the fashions worn during the Rococo period. Rococo describes a movement during the 18th century in France. It was a visual trend that emphasized in ornate decoration and unique design. The Word Rococo itself comes from the French words, crocodile, meaning stone and coquilles meaning shell. This references the decorative motifs and symbols used during this movement. The Rococo period is sometimes criticized for being overtly frivolous and excessive. Pastels as well as delicate curving lines and lighthearted imagery characterize the period. The dress if the wealthy women was usually a corset top accompanied by a large full skirt that was heavily decorated. These skirts reached larger than the length of the arm span of their wearers. Hair was usually teased and pinned high on top of the head and covered in heavy white powder. Decoration and embellishments were also found in hairstyle of Rococo women. There were over 1200 hairdressers in Paris in 1769. Make-up became an art form; it was usually caked on to achieve a pale, translucent complexion. 



Architecture of Bauhaus

After watching a documentary on the Bauhaus in class, I found it very fascinating that it had such a large impact on the field of design.  I decided to dig deeper into the architecture of the Bauhaus, when the school was first established an architectural department did not exist.  After some research, I found that the best and largest example of Bauhaus architecture is found in the city of Tel Aviv.  





Walter Gropious in Germany founded the Bauhaus School during the 1920’s.  The architecture of the Bauhaus followed the general style and design philosophy of the school. The Bauhaus sought to combine fine arts and quality design.  A few characteristics typical of Bauhaus architecture are that it favors function over decoration and makes use of space and lines. Critics claim that Bauhaus architecture can only be found in Germany, styles similar to the Bauhaus were deemed the International style. The primary purpose of Bauhaus architecture was to establish social housing for workers. Tel Aviv has one of the best examples of Bauhaus architecture; this is because of the large number of Israeli students that attended the Bauhaus. During the period between 1930s and 1950s, entire neighborhoods and streets were built in the Bauhaus Style. About 3500-4000 of the Bauhaus structures are still standing.  These “low density little white flat-roofed boxy buildings” can still be seen amongst the tall contemporary skyscrapers of Tel Aviv.
 
















http://www.mfa.gov.il/MFA/Israel+beyond+the+conflict/Tel+Aviv+-+Bauhaus+Capital+of+the+World.htm

Tuesday, October 26, 2010

Bauhaus Manifesto



The Bauhaus was founded by Walter Groupius, an architect who influenced the initial philosophy and course offerings of the school. Walter Gropius created an manifesto that outlined the primary intent and aims of the Bauhaus School.  The manifesto started out by stating, “The Final goal of all artistic activity is architecture.” The Bauhaus rejected the familiar use of decorations and individual craftsmanship and embraced the use of clean lines. Function became the primary goal of the Bauhaus. Some of Groupius principles include

      -  most students should face the fact that their future should be involved primarily with     
         industry and mass production rather with individual craftsmanship
-   because we live in the 20th century, the student architect or designer should be offered no refuge in the past but should be equipped for the modern world in its various aspects, artistic, technical, social, economic, spiritual, so that he may function in society not as a decorator but as a vital participant.
The Bauhaus was the first recognized industrial design and became the definition of modern design.